Wednesday, December 21, 2005

Search Marketing Book Reviews

Search Engine watch has compiled a list of books for "search technology". While reading this latest article I came across another list that I think are extremely beneficial for this audience. Below is a collection of reviews relating to search marketing and search engine optimization. I personally like to read various newsletters and blogs but think it's a great idea to check out these books as well. Many of the authors names featured in these collections I recognize are frequent speakers at the SES conferences and are well respectively as experts in the field. | source: SearchEngineWatch.com

Search Marketing Book Reviews
Use the alphabetically arranged links below to go directly to a review. Scroll down the page for a reverse-chronological listings and a brief description of each book review.
The Buyer's Guide to Search Advertising Agencies, Marketing Sherpa
The Buyer's Guide to Search Engine Optimization Firms, Marketing Sherpa
Call to Action, Bryan & Jeffrey Eisenberg
The Keyword Research Guide, Wordtracker
Maximizing Search Engine Visibility, Shari Thurow
Search Engine Advertising, Catherine Seda
Search Engine Marketing, Inc., Mike Moran & Bill Hunt
Successful Search Engine Copywriting, Heather Lloyd-Martin
The Search Engine Marketing Kit, Dan Thies
Winning Results with Google AdWords, Andrew Goodman

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